Theorist Media, the digital studio and consultancy founded by Game Theory host MatPat and Stephanie Patrick, has signed a contract with Night, a talent management company specializing in digital creators.
The Dumbest Mistake When Starting a YouTube Channel: Advice from MatPat of Game Theory #Shorts #MatPat
Video game influencers and husband-and-wife team MatPat (full name: Matthew Patrick) and Stephanie (aka Cordy Patrick) launched their original Game Theory channel in 2009 and have since expanded its reach into film, food, and fashion verticals. In 2022, they sold the company to Lunar X, a company that provides creators with unparalleled access to IP expansion initiatives, data insights, content production and distribution, and more.
Theorist's five YouTube channels collectively have more than 44 million subscribers, including 19.3 million for the flagship channel Game Theorists.
Earlier this year, MatPat stepped down as host of Game Theory, which is now hosted by creative director Tom Robinson. MatPat hosts GTLive, the company’s podcast-style gaming and reaction talk show “for Team Theorist’s most dedicated fans.” The company’s other channels are Film Theory, hosted by Forrest Lee; Food Theory, hosted by creative director Santi Massa; and Style Theory, hosted by model and cosplayer Amy Roberts.
